PORTLAND Kyron Horman appeared for the second week in a row on the cover of 'People' magazine, the July 2nd edition, wearing a Nike t-shirt.

Investigators hope new national publicity will help them find missing Portland seven-year-old Kyron Horman.

A photo of Kyron that was taken the morning before he disappeared was added to the cover of 'People' in late June. (See cover photo below) The highly read publication also featured a story about the search for Kyron.

NBC s 'Today Show' has already featured the search for Kyron in several of their newscasts and now CNN Headline News has also added coverage of the case in the cable network's justice-themed interview debate show hosted by Nancy Grace. In addition, 'America's Most Wanted' planned to broadcast details on the case over the weekend.

Police hope this major coverage will lead to even more tips.

We've gotten post cards sent to our main headquarter with tips on it. This morning I actually got a call on my cell phone from someone in the Midwest, said Lt. Mary Lindstrand with the Multnomah County Sheriff s Office.

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