Super Bowl ad rates, 1967-2013

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by Associated Press

kgw.com

Posted on January 28, 2013 at 2:12 PM

The following shows how the cost to air a 30-second commercial during the Super Bowl has changed since 1967:

 

  •    2013--$3,800,000
  •    2012--$3,500,000
  •    2011--$3,100,000
  •    2010--$2,900,000
  •    2009--$2,800,000
  •    2008--$2,700,000
  •    2007--$2,600,000
  •    2006--$2,500,000
  •    2005--$2,400,000
  •    2004--$2,300,000
  •    2003--$2,100,000
  •    2002--$1,900,000
  •    2001--$2,100,000
  •    2000--$2,200,000
  •    1999--$1,600,000
  •    1998--$1,300,000
  •    1997--$1,200,000
  •    1996--$1,085,000
  •    1995--$1,150,000
  •    1994--$900,000
  •    1993--$850,000
  •    1992--$850,000
  •    1991--$800,000
  •    1990--$700,000
  •    1989--$675,000
  •    1988--$645,000
  •    1987--$600,000
  •    1986--$550,000
  •    1985--$525,000
  •    1984--$368,000
  •    1983--$400,000
  •    1982--$324,000
  •    1981--$275,000
  •    1980--$222,000
  •    1979--$185,000
  •    1978--$162,000
  •    1977--$125,000
  •    1976--$110,000
  •    1975--$107,000
  •    1974--$103,000
  •    1973--$88,000
  •    1972--$86,000
  •    1971--$72,000
  •    1970--$78,000
  •    1969--$55,000
  •    1968--$54,000
  •    1967--$42,000

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