Blazer Lillard in new anti-bullying campaign

Credit: Portland Trail Blazers

Blazer Lillard in new anti-bullying campaign

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by KGW Staff

Bio | Email | Follow: @KGWNews

kgw.com

Posted on March 4, 2013 at 3:07 PM

Updated Monday, Mar 4 at 5:34 PM

PORTLAND -- Portland Trail Blazers rookie Damian Lillard is starring in a new anti-bullying ad campaign that asks people to pledge they will show respect to others.

The campaign kicked off Monday with a 30-second ad featuring kids from the Portland non-profit group Friends of the Children.

“We all come from different backgrounds. I think it’s important for everyone, especially kids, to show respect to each other,” Lillard said. “I’ve lived in three completely different communities and have seen bullying firsthand. If I can make a difference and help kids be more aware of their actions, that’s a big deal for me. I want to be a part of that.”

The ad is the first of a series in the campaign called "Respect, Pass it On." The public service announcements are sponsored by Trail Blazers, Les Schwab Tire Centers and Adidas.

Click here for a PDF copy of the pledge

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