Wash. legal marijuana group launches TV campaign

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Associated Press

Posted on August 6, 2012 at 3:45 PM

Updated Tuesday, Aug 7 at 7:00 AM

SEATTLE (AP) — A group pushing a measure to legalize and tax marijuana in Washington state is launching a three-week television ad campaign.

New Approach Washington, the group behind Initiative 502 (www.newapproachwa.org), says the advertisement will begin airing throughout Western Washington on Wednesday, during KING and KOMO-TV's early morning news and during Comcast NBC Sports Morning.

The advertisement features a woman who says she doesn't like marijuana, but it's a multi-million-dollar industry that doesn't benefit the state. She says that if marijuana is taxed and regulated, the state would control the money — "not the gangs" — and it could go toward schools and health care, while freeing up police to go after violent crime.

Voters in Washington, Colorado and Oregon are voting this fall on whether to legalize marijuana for recreational use.

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