NEW YORK (AP) — The Associated Press has hired an executive from The New York Times' Web site to guide the news cooperative's effort to sell consumer applications for Apple's iPad and other digital devices.
Nick Ascheim will run a newly created business unit called AP Gateway. The AP announced his hiring Tuesday.
At The New York Times, Ascheim helped steer one of the Web's most popular news sites.
AP Gateway is trying to develop products that will help the not-for-profit cooperative, newspapers and broadcasters mine new sales opportunities as less money comes in from their traditional sources of income.
Besides bringing in Ascheim, the AP also promoted two executives, Daisy Veerasingham and Sue Cross, to help bring in more revenue.
