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Hershey, Ferrero said to be mulling Cadbury bid

Posted on November 17, 2009 at 2:31 PM

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NEW YORK (AP) — U.S. chocolate company Hershey has been working with Italian chocolate maker Ferrero to craft a possible joint bid for Cadbury PLC, according to a published report.

The Wall Street Journal says executives from Hershey and Ferrero have been talking for several weeks, although it's still unclear if a bid would be made.

If the companies did move forward, it would be the first competing bid in Kraft Foods' effort to acquire the UK candy company.

Cadbury dismissed Kraft's $16.7 billion offer last week.

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