Burger King in China to serve Pepsi, not Coke

Print
Email
|

Associated Press

Posted on January 10, 2013 at 2:01 PM

Updated Thursday, Jan 10 at 2:03 PM

NEW YORK (AP) — Diners who go to a Burger King in China can now expect to be served Pepsi, rather than the Coke they get at the fast-food chain in the United States.

PepsiCo Inc. says it struck a deal to serve its drinks at Burger King in China for the first time, taking over a deal the chain had with the Coca-Cola Co. Although Burger King is the world's second largest hamburger chain, it has fewer than 100 locations in China. But the Miami-based company has said it plans to expand significantly in China over the next several years through a joint venture with a franchise operator.

Fountain soda accounts for about a quarter of sales volume for the broader soft drink industry in China, according to the market researcher Euromonitor International.

Print
Email
|
 
Business News Video
More Video