At long last, T-Mobile USA will be getting the iPhone.
The Bellevue-based company will start offering the iPhone 5 nationwide on April 12 as a flagship device in its shift away from wireless contracts. The Apple device will be available for $99 down and $20/month for two years (or a total of $580) — running on T-Mobile’s existing HSPA+ and new 4G LTE network, which is launching today starting in seven metro areas.
“I can finally announce that the phone that redefined the industry is coming to T-Mobile,” said John Legere, T-Mobile USA CEO, at a news conference in New York City introducing the company’s new rate plans. “It was such a huge void in our device portfolio.”
It’s part of a broader comeback attempt by T-Mobile as a challenger to Verizon, AT&T and Sprint. Legere spent the initial part of the event lambasting the press and the wireless industry in humorous and at times profane language, criticizing reports that T-Mobile’s new plan will cost consumers more than rival plans do.