PORTLAND, Ore. -- The "Portland" sign that has lit up Broadway outside the Arlene Schnitzer Concert Hall since 1984 will be taken down for renovation this summer.
The 65-foot-tall sign will get a fresh coat of paint and some brighter neon letters, but will otherwise look about the same, according to Metro spokesman Tom Sessa.
"Several sign components need maintenance and repair, including some of the sheet metal on the sign that is corroding," Sessa said. "When the renovation work is finished, the sign will have new aluminum components and a new coating that will be more corrosion and UV resistant, which will keep the sign safe from Portland weather for years to come."
The "Portland" sign first went up in 1928 outside the new Portland Publix Theatre, Sessa explained. It was changed to say "Paramount" in 1930, when the theater began a contract with Paramount films. And then when Arlene Schnitzer Concert Hall opened in 1984, the sign was changed to again read "Portland."
Work on the sign is scheduled to begin on May 2, and should take about two months.